Custom Website Design

What Sets IBC Digital Apart From The Rest

What sets IBC Digital apart from the rest

To create a rich, intuitive and meaningful experience, IBC Digital graphic design services use modern technologies (such as HTML5, CSS3 and JavaScript) that allow for cross-platform animation and interaction.

Our expert design specialists utilise carefully chosen imagery that is relevant and on brand. We ensure ease of use with attention to detail such as button and link rollovers, and interactive elements to engage the user.

 

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What sets IBC Digital apart from the rest
User centric web design

Is Your Website Design User-Centric?

When designing a website, it is important to always put your audience as your main focus.

Ask yourself these questions:

  • Is your website design user-friendly?

  • How is the navigation process?

  • Do you personally find the design intuitive to use?

Websites are designed to reflect our client's brand and needs, and while this is important it would be a big mistake to forget the target audience or intended user. IBC Digital assists our client in discovering who the intended user is, and how they would like to interact with the website.

We then combine the target audience preferences with our client's website requirements, creating a fluid and clean design.

The outcome? A worthwhile, navigation-friendly experience that your audience will love.

The website design will adhere to key principles of user interface design. Users will be able to tell quickly what they are able to do on the website, and find the information they require easily. Browsing and searching through the website will be intuitive and second nature through the use of things such as predictive search, breadcrumb navigation and clear and user friendly navigation.

Utilising website design for brand recognition

Utilising Website Design For Brand Recognition

Utilising website design for brand recognition

IBC Digital understands that a company's brand must be repeatedly and consistently used to leave a lasting impression. To do this, the company's brand must be used on all forms of public communication, including the website, to promote recognition.

What's Brand Recognition And Why It Matters

Brand recognition is a user's ability to recognise a product or service quickly based on visual clues and it is important to use consistent brand elements to facilitate this recognition.

Our experienced graphic design team will ensure the website design promotes the brand and brand values of the organisation. The brand value being the 'perception' the organisation would like to convey about their product or service. The incorporation of the brand will be refined and unobtrusive so that users of your website do not feel they are being 'advertised' to.

The brand values will seamlessly show through design elements such as fonts, colour, imagery, logo and artwork. Consistent use of the organisation's style guide will ensure the website is recognisable as an extension of that organisation's offline brand.

All our websites are designed to be optimized for brand recognition, user preferences and search engine optimization. If you would like to know more about how we can build you a custom website with a custom design, talk to our IBC Digital team today.

Flawless Mobile Design Is A MUST

Flawless mobile design is a must

Responsive website design, also known as cross platform mobile development, is becoming essential as more users access websites from a mobile device. What this means is that you need to use a code that gives the design the flexibility to change shape, orientation and layout. This flexibility means the website changes for optimal performance on different devices / screen sizes, platforms and browsers.

For example, when viewing the website on a mobile phone, the images will be resized to fit the smaller screen size automatically. The system adjusts the actual size of the image and not just the display size so that mobile users save on bandwidth usage.

Among the other elements of a responsive mobile design include:

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Font/ font sizes may decrease to allow for better reading (but not so small as to become unreadable).

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Elements being displayed side by side on a desktop may be adjusted to now display underneath each other on a small screen size.

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Navigation may change from being displayed on the site, to a menu that is intuitive to mobile devices. This will reduce the amount of space taken up on the screen and make navigating within the site much easier.

Flawless mobile design is a must

Additionally, functionality unique to use on mobile devices can also be incorporated such as the ability to access google maps and to click on a phone number and be able to immediately make a call (when using a mobile phone).

IBC Digital will ensure there is a consistent experience across all devices through using the same visual design elements, and the consistent access and behaviour of common elements used for the graphic interface.

Elements Of An Intuitive Website Design

To create a rich, intuitive and meaningful experience, the website needs to:

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Use modern technologies (such as HTML5, CSS3 and JavaScript) which will allow for cross-platform animation and interaction.

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Utilise carefully chosen and art directed images which are on brand.

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Have interactions that demonstrate care and attention to detail (for example, with button and link rollovers).

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Incorporate video and animations where applicable.

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Have a tight integration with social media if desired.

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Includes rich typography through the use of web fonts in line with the brand.

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Can cater to the users preferences if needed, using functionality such as the ability for a user to 'follow' certain pages of information by registering their details and asking for an alert when the information they are interested in is updated.

Does your current website design have all of these? If not, it's time for an update. ASAP.

All elements of the website will direct the user's attention to the main purpose of the website, whether that is to encourage a user to attend events, buy products and services or subscribe to newsletters, for example.

With our experience in website design and website development, you have everything you need to create a well-rounded web solution that gives you the results you want. Call IBC Digital today at our Perth office and find out how we can help you.

Website Design That Brings In The Buck

Our custom website designs take into consideration all aspects of design from website purpose, branding, user preference and mobile optimization. When combined with our website development expertise a powerful website is created that meets all your online needs.

To find out more about what we can do for you, phone or email and book in a free consultation.

 

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